Write-ups

Programs, told in before/after tables

Three engagements, each anonymized and each grounded against published benchmark bands from Postscript and Klaviyo. No record-breaking claims: these are the numbers a disciplined SMS program actually produces. Figures are illustrative composites of client work.

Marketplace app · Volume

6,200 to 24,800 SMS subscribers in six months

Checkout opt-in, an exclusive-offer popup, and keyword joins, with campaign CTR held at 9.4% and opt-outs at 0.41% while volume quadrupled.

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Home-goods seller · Flows

Cart flow rebuilt: $2.10 to $8.40 earned per message

Two messages, tighter timing, and a hold-back test moved cart conversion from 2.1% to 5.6% in nine weeks.

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DTC skincare · Launch speed

Zero to a first revenue campaign in 18 days

10DLC registration, welcome flow, and checkout opt-in from a standing start; SMS reached 11% of revenue by day 90.

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Aggregate numbers across all 38 programs live on the Results page, and the method behind them is on Process.

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